The Pie Life

Alpha Beta PieAlpha Beta Pie is the alt-sorority you’ve been waiting for.  Because we don’t all fit in all the time.  Some of us didn’t even go to college, some of us did things our parents didn’t approve of (like getting knocked up by a gangsta – oy vey), and some of us are just allergic to basic mean-girl shit.  So we started a movement for all the women who just don’t give a fuck (excuse our french) – and yes, we can say that, because did we mention we’re Canadian?!  I think what we’re trying to say, is that Alpha Beta Pie is a women’s lifestyle blog, dedicated to the sorority gal in everyone just too badass for the pledge class.  Pie is a sexy, sweet and savoury treat… so have a slice of the Pie life!

Alpha Beta Pie was founded by Julia Bailey Fenton, an accomplished model, artist, entrepreneur, and proud mommy of two boys.  After completing her honours degree in psychology, art history, and cinema studies at the University of Toronto, Julia drove off into the sunset to study filmmaking at the University of Southern California in LA.  ‘Jewlz’ has since collaborated on a diverse repertoire of projects ranging from marketing strategies for local businesses, to directing music videos for international recording artists, to event planning, web design, and digital media production.  Julia has an extensive portfolio of experience as a brand ambassador, and has appeared in print, broadcast, and online in national campaigns for the likes of Fisher Price, The Hudson’s Bay Company, and Club Monaco (to name a few).

Alpha Beta Pie

Alpha Beta Pie

Julia met her good friend, Erin Nicole Davis, through their sorority at the University of Toronto, where Erin went on to obtain a post-graduate certificate in public relations from Humber College.  By day, Erin is a freelance journalist and lifestyle PR consultant.  By night, she is gracing the red carpet covering Toronto’s most coveted events.  In her spare time, Erin is also an actress and avid daydreamer.  Together Julia and Erin joined forces to form Alpha Beta Pie, and the rest is history.

Alpha Beta PieAlpha Beta Pie